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CEM-Centro de Estudos da Multipolaridade
TYPE
Study center
CATEGORY
Branding, logo, posters, social media, website
2015-2020
DATE
BRIEFING
I created CEM (Center for the Study of Multipolarity) to study Brazil in depth, using multidisciplinary tools with an emphasis on geopolitics.
WHAT I HAVE DONE
The design of the entire space and all social communication is mine.
RESULTS
The center gradually acquired its own voice, seeking to understand Brazil in an up-to-date way and using mainly social media to reach people and receive from them the knowledge to continue progressing.
The main characteristic of the logo came to me immediately: I wanted to build it on blocks of knowledge, which, for me, represented the multidisciplinarity that I wanted as the basis of CEM.
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